Users can enter the code to be taken directly to your suggested tips. Pincodes: Much like QR codes, Pincodes are special codes you can create to unlock boards and your business profile on Pinterest. When you click on a pin, it links to a website.

Pins: All content shared on Pinterest is a pin, meaning ideas to inspire you.

If you already have a personal account, you can convert it to a business account or simply create a new account. Pinterest for business professional accounts, which are free, give you access to sales-focused features like analytics. If you want to use Pinterest for business to promote your small business, it’s important to create a business account. Īlthough you can find just about anything on Pinterest for business – the website’s categories include everything from art to tech – it’s known as a hub for craft projects, recipes, fashion, home decor and health-related information. Some 2 million of these members post content to a buy board daily. Most of Pinterest’s 175 million active members in the US are women (81%). On Pinterest for business, users share and save content in virtual collections called boards.

Over 87% of Pinterest users have purchased a product through the site, making it a great opportunity to reach customers.īefore you sign up and start pinning, here’s everything you need to know about using Pinterest for business. If you’re not using Pinterest to market your products or services, you’re missing out.

Pinterest for business 2021